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CanterLope – curriculum platform for riding instructors

From an idea to a live SaaS product: an admin panel for the CanterLope team, a web app for barn owners, an iOS and Android app for instructors and a marketing website. The MVP launched in 3 months; V1, V2 and ongoing support followed.

EducationWeb apps and SaaSMobile appsWebsite development
Client
CanterLope, a curriculum platform for riding instructors
Markets
United States
Timeline
MVP in 3 months, then V1 and V2
Scope
From idea to product, with ongoing support
Services
Product planning, UX/UI design, web and mobile development, website, cloud and support
Platform
React · React Native · Python FastAPI · AWS
Language
English
Visit canterlope.io

3 months

From the first plan to a working MVP

4 parts

Owner admin panel, barn owner web app, mobile app and website

5.0

Rating in the App Store, live since March 2025

1 app

React Native for both iOS and Android

Project

Overview

CanterLope is a US curriculum platform for riding instructors, barn owners and camp directors, founded by an instructor and coach with more than 30 years of experience. It gives instructors structured, ready-to-teach lesson plans (mounted, unmounted, classroom and virtual) so they spend less time planning and more time teaching.

The founder came with an idea, not a specification. Together we outlined the idea, drew the structure of the whole platform and split it into an MVP, V1 and V2. We designed and built every part: an admin panel for the CanterLope team, a web app for barn owners, a cross-platform mobile app for instructors and barn owners, and the marketing website on WordPress. The MVP took three months; we then built V1 and V2 and support the platform today.

  1. 1Turn decades of teaching experience into a product
  2. 2Ready-to-teach lessons on the instructor's phone
  3. 3One curriculum for every instructor in a barn
  4. 4Self-service subscriptions
The CanterLope app on three phones: lesson types, a calendar and a profile
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The CanterLope features page on a laptop in a barn
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What we built

Four parts of one product

CanterLope

Owner admin panel

For the CanterLope team

  • Curriculum and lesson builder
  • Barns, users and subscriptions
  • The curriculum marketplace

Barn owner web app

React, for barn owners

  • Self-service sign-up and Stripe billing
  • Choose curriculums and push them to the app
  • Instructors, students and admins

Mobile app

React Native, iOS and Android

  • Daily lessons by level
  • Mounted, unmounted, classroom and virtual lessons
  • Videos, files, calendar and history

Website

WordPress, canterlope.io

  • Product pages for instructors and barns
  • Sign-up for new barns

The admin panel, the web app and the mobile app share one Python FastAPI backend on AWS, with PostgreSQL on Amazon RDS, Amazon Cognito for sign-in, S3 and CloudFront for videos and files, Stripe for payments and SendGrid for email.

Problems & Solutions

1

Instructors rebuilt lesson plans every week in notebooks, Trello boards and Google Sheets

Ready-to-teach lessons with concepts, goals, potential issues, arena setup, videos and files

2

Barns with several instructors needed everyone to teach from the same curriculum

Barn owners choose curriculums in the web app and push them to every instructor's phone

3

Lessons had to work on a phone in the arena, for students at different levels

A mobile app for iOS and Android with a daily view of lessons by level and type

4

Barns had to be able to start without a sales call

Self-service sign-up and Stripe subscriptions, so a barn can start teaching the same day

5

The founder wanted to sell curriculums from other instructors too

A curriculum marketplace where barns buy extra programs and creators sell their own, added after the MVP

6

A product built from an idea had to launch fast and grow later

The scope split into MVP, V1 and V2: the MVP launched in three months, the rest followed in phases

Diagram: the owner admin panel, the barn owner web app, the mobile app and the website, their users and the AWS backend they share
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Key Features Developed

The barn owner web app showing a curriculum's lesson structure
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Curriculum builder: The CanterLope team creates curriculums and lessons in the owner admin panel, with videos, files and drag-and-drop ordering. An advanced builder came in a later version.

Multi-year curriculums: Programs that run over several years, added after the MVP.

Curriculum management: Barn owners browse the curriculums available to their barn and choose which ones to push to the mobile app.

Curriculum marketplace: Barns buy additional curriculums, and curriculum creators sell their own.

Users, roles and billing: Instructors, students and admins in one place, with Stripe subscriptions managed by the CanterLope team.

A lesson in the CanterLope app: concept, goal, potential issues and arena setup
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Lessons on the go: Instructors open their barn's curriculum on the phone, organized by skill level.

Four lesson types: Mounted, unmounted, classroom and virtual lessons, so a class can go ahead even in bad weather.

Daily curriculum: A day-by-day plan that shows what each rider needs, and adjusts when a student misses a week or moves faster.

Videos and files: Instructional videos, attached lesson plans and worksheets for every lesson.

Calendar and profile: Lessons by date, a personal profile and lesson history.

How we worked

From an idea to V2, in phases

  1. Step 1

    Idea

    We outlined the idea with the founder: who the users are, what they need and how the business earns.

  2. Step 2

    Structure

    A diagram of the whole platform: the four parts, their users and the backend behind the apps.

  3. Step 3

    MVP scope

    Every feature placed in the MVP, V1 or V2, so the first version could launch fast.

  4. Step 4

    MVP in 3 months

    The owner admin panel, the barn owner web app, the mobile app and the website, designed and built.

  5. Step 5

    V1 and V2

    Multi-year curriculums, an advanced curriculum builder and the curriculum marketplace.

  6. Step 6

    Ongoing support

    Updates, fixes and new features as the platform grows.

CanterLope sign-up on a laptop and a phone
Project

Conclusion

Sentysoft took CanterLope from an idea to a live product: a structure for the whole platform, an MVP in three months, then V1 and V2. Barn owners subscribe and set up their program on the web, and instructors open the day's lesson on their phone and go teach. The app holds a 5.0 rating in the App Store, and we continue to support and develop the platform.

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Vlad Aleksandrov, Founder & CEO

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Founder & CEO

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Vlad Aleksandrov, Founder & CEO

Vlad Aleksandrov

Founder & CEO